Brochure & Catalog Design
We design brochures and catalogs that present your products, services and brand story with a clear visual structure. We manage the entire process, from content to print.
Organized · Striking · On-brand
ISO12647-2
FOGRA39 / 51
PDF/X-4
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Let's design your catalog together
Let's analyze your content and audience, then create a publication design that fits your brand.
Get a Quote for Your CatalogStrong presentations for every kind of content
Every brand has a different product structure, audience and communication need. We shape our design approach around your content and how it will be used.
Manufacturers
Manufacturers who want to present broad product ranges, options and technical specs in an organized way.
SMBs
Businesses that want to present their products and services to customers with professional materials.
Enterprises
Companies that want to keep their brand voice consistent across every publication and build strong corporate presentations.
Sales & Marketing Teams
Teams that want to present products clearly and persuasively in customer meetings.
Does your catalog really do your products justice?
Outdated content and cluttered pages can make it hard for customers to find the right product.
- Your current catalog doesn't accurately reflect your latest products, services or brand identity.
- Pages are packed with information, and readers can't easily find the product they're looking for.
- Product photos, typefaces and visual layout don't look consistent with each other.
- Your sales team has no up-to-date, professional material to send to customers.
- Your design doesn't deliver the quality you expect in print, or it's hard to read on screen.
- You need a strong publication to introduce a new product, collection or campaign.
What we do in brochure and catalog design
We organize your content with the right hierarchy and create publication designs that reflect your brand and showcase your products.
Content Planning
We structure products, services and company information so readers can follow along easily.
Cover Design
We design original covers that powerfully convey the publication's content and your brand's character.
Page & Layout Design
We bring copy and images together in balanced, readable and cohesive page layouts.
Product Presentation Design
We present product images, descriptions and options in a format that's easy to compare.
Spec Tables & Infographics
We turn complex product information into clear tables, diagrams and visual explanations.
Image Editing
We edit product photos to fit the page structure and your brand language.
Print & Digital Prep
We prepare your work in formats suited to commercial printing and digital PDF use.
Is your catalog presenting your products the right way?
Let's review your current material and pinpoint together what can be improved in content and design.
Our brochure and catalog design process
We run publication design projects in three core phases: planning, design and delivery. We plan the process around the scope of your content.
Content & Structure Planning
- Together, we define the publication's purpose, target audience, use case and physical dimensions.
- We review products, services, copy, images and technical information in detail.
- We plan the page order, content hierarchy and estimated page count.
Design & Execution
- We prepare cover and sample interior page design directions that fit your brand identity.
- The approved design is applied to every page within a consistent system.
- Images, tables, icons and technical information are placed into the page layout.
Review & Delivery
- Copy, product codes, page order and image quality are checked together with you.
- Bleeds, color profiles and suitability for the printing method are reviewed.
- The approved work is delivered ready for print and digital use.
Present your content with impact
Let's give your products and services a publication design worthy of your brand.
Book a Free ConsultationThe tools that turn ideas into experiences
We build holistic solutions that simplify business processes and move brands forward in the digital world.
Figma
FigJam
Framer
Penpot
Sketch
Axure RP
ProtoPie
Adobe XD
ChatGPT
Claude
Gemini
Perplexity
Cursor
v0
Runway
Midjourney
Webflow
Framer
Lovable
Bubble
FlutterFlow
Softr
WeWeb
Glide
Maze
Useberry
Hotjar
UserTesting
Lookback
Optimal Workshop
Lyssna
Crazy Egg
Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Rive
Spline
Blender
LottieFiles
Jitter
Slack
Linear
Jira
Miro
Trello
Google Meet
ClickUp
Microsoft Teams
Notion
Confluence
Google Docs
Linear
Loom
Slite
Coda
Nuclino
When do you need a brochure or catalog?
We design publications for a range of purposes, from corporate introductions and product sales to technical documentation and trade show communication.
Corporate Profile Catalog
We present your company, services, capabilities and references in a cohesive structure.
Product Catalog
We showcase broad product ranges in an organized way, with categories, images and key information.
Service Brochure
We concisely explain a specific service, its benefits and its scope of work.
Technical Product Catalog
We make dimensions, models and technical specs easy to compare with readable tables.
Trade Show & Event Brochure
We create portable, eye-catching promotional materials that give visitors information at a glance.
Campaigns & Launches
We design special publications that spotlight new products, collections and seasonal campaigns.
Digital Catalog
We prepare PDF catalogs that are easy to share by email, on your website and through messaging apps.
Price & Product Lists
We organize product codes, options and pricing information for your sales teams.
Multilingual Catalog
We create multilingual catalog designs for audiences in different countries and markets.
Why Feels for your brochure and catalog design?
We don't see publication design as just filling pages. We consider content structure, brand voice and the reader experience together.
Content-Driven Approach
We shape the design around the purpose and density of your content and what readers need to know.
Tailored to Your Brand
Instead of off-the-shelf templates, we create an original publication language that fits your corporate identity.
Strong Visual Hierarchy
We design well-organized page structures that help readers find key information quickly.
Clear Technical Information
We organize dense product data, tables and options in a clear, understandable way.
Print & Digital Consistency
We make sure designs look right both in print and on digital screens.
Updatable Design System
We build layouts that make it easy to add new products and pages to the existing structure.
Your catalog is the salesperson who speaks for you when you're not in the room.
If your current publication doesn't do your products justice, let's review it together and build a layout that suits your content.
Frequently asked questions
The eight most common questions about brochure and catalog design, with clear answers. If you don't find what you're looking for, get in touch.
It depends on the page count, how ready your content is and how many products are involved. We prepare a project timeline after reviewing your materials.
Pricing depends on page count, format size, design structure, table density, image editing and the number of languages.
You can supply the content yourself or get copyediting support from us. Product codes and technical details are finalized with your approval.
We can retouch your existing photos, or plan a separate product photo shoot and visualization service.
On request, we can help plan the printing process, run technical checks and coordinate with the printer.
Yes. Changes to copy, images and page layout are made during the revision rounds defined in the project scope.
The approved work is delivered as a print-ready PDF and a PDF optimized for digital use. Other files are determined by the project scope.
Yes. If editable source files are available, we can update the content; if needed, the catalog can be rebuilt from scratch with a new design system.
Ideas Matter, Not Distance
Wherever you are in the world, we can bring your project to life together. Tell us what you have in mind and we’ll get back to you as soon as possible.
- Fast Response We usually reply to your message within the same business day and review your needs together.
- A Tailored Approach Your project is handled directly by our expert team across strategy, design and technology.
- No Pressure We listen first and define the right solution together. We’re here whenever you’re ready to start.
Contact Us
How do you create brochure and catalog designs that work in print and on screen?
A well-designed brochure or catalog helps readers find the product or information they need quickly. Whether it comes off the press or arrives as a PDF by email, it should keep the same layout and brand voice.
At Feels, our brochure and catalog design work starts with understanding the purpose of the content and where and how readers will use the publication. In this guide, we've gathered the key points to consider, from choosing the publication type to preparing files for print and digital.
What does brochure and catalog design cover?
Brochure and catalog design is publication design work that covers planning the content, building the page layout, placing images and tables, and preparing the file for the medium where it will be used. The readability of the inside pages shapes the result as much as the cover does.
These are the main areas covered in a publication project:
- 01
Purpose and reader
Defining who the publication will reach, in what situation and with what message.
- 02
Content hierarchy
Planning sections, categories and page order.
- 03
Cover design
A cover that conveys the publication's subject and brand character at first glance.
- 04
Layout system
A grid, spacing and typography system used consistently across all pages.
- 05
Product pages and tables
Presenting options and technical information in a comparable format.
- 06
Image editing
Adapting photos, icons and graphics to the page's visual language.
- 07
Print and digital prep
Preparing separate files for print and for on-screen use.
The page structure, dimensions and deliverable files are agreed on together at the start of the project.
Brochure or catalog: which one do you need?
A brochure is usually a short promotional piece that sums up a single service, campaign or topic in a few pages. A catalog, on the other hand, is a multi-page publication that presents a broad product range in an organized way, with categories, images and technical information.
When deciding which is the better fit, ask yourself:
- Is what you want to communicate a single message, or a large number of products and options?
- Will readers skim the publication quickly, or refer back to it again and again while making a decision?
- Will it be handed out at a trade show, or used in sales meetings?
- How often will the content be updated?
Sometimes the two work best together: a short brochure sparks interest, while a comprehensive catalog provides the details.
What matters in print-ready catalog design?
Print-ready catalog design aims to make a file that looks good on screen come out on paper with the same sharpness and color balance. That means technical details need to be considered from the very start of the design.
- Building bleeds and safe areas into the page layout.
- Using a color profile suited to the printing method.
- Making sure images have enough resolution for the print size.
- Keeping small text and tables legible in print.
- Planning the page count to suit the binding and folding method.
- Considering how the choice of paper affects color and texture.
How should you prepare a digital catalog or PDF brochure?
A digital catalog is a publication laid out for on-screen reading, to be shared by email, on websites and through messaging apps. Simply sharing the print file often results in a file that's larger than necessary and hard to read on a phone.
For digital use, we look at keeping the file size reasonable, leaving text readable on small screens and, where appropriate, adding a clickable table of contents and contact links. Keeping the product information in your catalog consistent with the product pages from your web design project also builds reader trust. To make images and copy strong from the start, photography and copywriting can be included in the same plan.
How does a brochure or catalog project work?
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We review your content and purpose
We assess products, copy, images and the settings where the publication will be used, then map out the page plan.
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We design the cover and sample pages
Together, we define the publication's visual language through a cover and sample interior pages that fit your brand identity.
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We apply the design to every page
We carry the approved system across all pages and place the tables, images and technical information.
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We review and prepare the files
We check copy, product codes and page order together with you, and prepare separate print and digital files.
What are the most common mistakes in catalog design?
The most common mistake is trying to cram as much information onto each page as possible, making it harder for readers to find what they need. Dense content only becomes clear with a well-defined hierarchy.
- Starting the design before planning categories and page structure.
- Mixing photos shot at different quality levels and in different lighting.
- Shrinking technical tables until they're unreadable.
- Sharing the print file without adapting it for digital use.
- Skipping a final check on product codes and pricing.
- Not building an updatable structure that can accommodate new products.
By discussing your publication plan with Feels around these points, you can clarify from the outset which pages will be produced, in what sizes and for which uses.
Let's map out your brochure or catalog together
If you want to create a new publication or refresh your existing catalog, tell us about your content and how you plan to use it. Together, we'll define the right page structure and delivery formats.